Never Seen this color before and apparently the same is true with other collectors. This hula popper sold for $202.50 without the skirt, without the box.
Nice lure in an red/orange scale type color. Oddly enough this lure also has a "gill-like" pattern at the bottom rear of the lure. I have never seen that on any lure.
This lure signifies the quintessential vintage fishing lure and is the logo for Chuck's Tackle Box. Invented in 1859 by Riley Haskell the bait comes in three different sizes 3 1/2, 41/2 and 6". It was made primarily of both copper and brass although some lures have been found made entirely of each. This bait was made for approximately 16 years. Riley died at the young age of 55 in 1882. Riley has ties to New Hampshire in that his mother was from Concord NH.